In recent years, food courts have proliferated in shopping centers around the world. Shoppers have access to a variety of dining options in these large open spaces, from fast food franchises to fine dining.
For those unfamiliar, a food court or food hall is a shared place (often an indoor area) where counters from many different food vendors offer meals in self-service options. Merchants typically operate through standard payment gateways, but may also accept debit and credit cards.
Now you can easily find shopping centers, airports and food courts in nearby residential complexes. The growing popularity of food courts is due to a number of factors, including convenience, affordability, and socialization.
But most perplexing is that these food courts are often located on the floors of establishments, especially malls. Needless to say, it didn’t happen for no reason. Instead, having a food court on the top floor is a smart strategy. Here’s why:
1. Distraction
Food courts are often found on the top floors of shopping centers to distract customers. Since the food court is located on the top floor, customers have to stroll the mall and pass several shops for food. This can lead to increased foot traffic and increased sales for retailers within the mall.
2. Safety
Another reason the food court is on the top floor is safety. Placing the food court on the top floor protects the lower floors, which need a lot of space, from spills and cooking accidents. The food court is located on the top floor, making it easy to use the service elevator for food and supplies deliveries. It also ensures the safety of customers walking on other floors in the event of an emergency.
3. Space
The food court requires a large space, so installing it on the top floor will make effective use of the space. To maximize the mall’s real estate, the food court can be placed on the top floor, freeing up the floors below for retail.
4. Human psychology
Placing a food court on the top floor of a shopping center is also influenced by human psychology. Research shows that people are more likely to spend money when they are hungry, and placing a food court on the top floor forces customers to stroll through the shopping mall and pass several stores. This makes shoppers more likely to make impulse purchases and spend more money at the mall.
5. Tired Customers
Finally, food courts are often set up on the top floors of shopping malls to cater to weary shoppers. Shopping can be tiring, so having a variety of food options nearby can save you time and effort. You can enjoy your meal while looking at the
Offering a variety of dining options in one convenient location, food courts have become a popular feature in shopping malls around the world.
Read also: 27 biggest malls in India to visit for fun, food and entertainment
